He's the friendly face behind My Rental Spot â our loyal mascot who's here to make renting feel a little less stressful and a lot more welcoming. You might have noticed him around the site. Here's his story.
When we set out to build My Rental Spot, we wanted a brand that felt different from the cold, corporate property management tools out there. We wanted something warm, approachable, and trustworthy â qualities that matter when you're managing someone's home.
The name was right there in front of us: My Rental Spot. And what better companion than a friendly pup with a signature blue spot around his eye? Spot was born to be the face of a platform that puts people first.
His blue spot isn't just a cute marking â it's our brand color (#467FCF), a visual thread that connects him to every corner of the platform. He's not just a mascot; he's a promise that we're here to help.
Every detail of Spot's character reflects the values we bring to property management
Spot shows up consistently across the platform â reliable and dependable, just like our tools. When you see Spot, you know you're in good hands.
With his warm smile and welcoming wave, Spot makes property management feel less intimidating â whether you're a first-time landlord or a long-time renter.
Spot doesn't just stand around looking cute. He shows up in context â reading guides, reviewing documents, searching for rentals â always ready to assist.
On our security pages, Spot puts on his guard hat. He takes the safety of your data as seriously as a dog guarding his family's front door.
Armed with his magnifying glass on the property search page, Spot embodies the explorer in all of us â always looking for the perfect spot to call home.
Found the right plan? Signed a lease? Spot's right there to celebrate with you. He believes every milestone in your rental journey deserves recognition.
Spot adapts to the context of each page â here are some of his signature looks
Welcomes visitors across the site
CTA SectionsSearching for your perfect rental
Property SearchStudying guides and documents
Guides & DocsReady to help with maintenance
MaintenanceManaging the dashboard
Resident PortalChecking off the screening list
ScreeningProtecting your data
SecurityCheering your milestones
Pricing & SuccessSpot pops up throughout My Rental Spot â here's where to keep an eye out
Spot wears his glasses and reads along, helping you learn the platform.
Detective Spot pulls out his magnifying glass to help find your perfect home.
Wrench in paw, thumbs up â Spot's ready to help fix things up.
Guard hat on, shield in hand â Spot takes your data security seriously.
At his laptop, Spot manages the dashboard alongside you.
Spot celebrates with confetti because great tools should be free!
Clipboard in hand, Spot reviews applications like a true professional.
Reading glasses on, Spot carefully reviews your signed lease.
His blue spot around his left eye is brand color #467FCF â it never changes, no matter the pose.
His collar tag is always blue â it's his connection to the My Rental Spot brand.
He has 8+ unique poses across the website, each designed for a specific context.
Spot always floats gently on the page â a subtle 3-second animation that gives him life.
On mobile, Spot hides politely to keep the focus on content â he's considerate like that.
His warm wheat fur (#F5DEB3) was chosen to feel approachable and inviting.
The forehead tuft on top of his head gives him personality â every Spot has one.
Spot was born in 2025 during the development of My Rental Spot's visual identity.
Spot's waiting to welcome you. Create your free account and see him in action across the platform.